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Design: Hero Illustrations for All Wiki Articles

Date: 2026-06-10 Scope: AI Transformation Wiki — aitransformation-wiki Status: Approved, ready for implementation


Goal

Generate hero illustrations for all 24 wiki articles that currently lack them. Two articles already have images (start-here/index.mdxwiki-hero.png, foundations/why-ai-changed-the-exit-math.mdwhy-ai-changed-the-exit-math.png) and are left untouched.


Visual Identity

Built for Exit brand spec applies to all renders:

  • Register: Mid-century American business-book illustration. Single-weight black line art on warm cream paper. Editorial, not cartoonish. 1960s business hardcover register.
  • Palette: Cream #FAF1E4 ground, deep navy #0F172A fills, burnt-gold #C99A2E for the single value moment per composition. No second saturated color.
  • Figures: Distinct individuals, every skin and hair tone colored. Confident, calm, business-appropriate dress. Mature and optimistic mood.
  • Recurring motif: Doorway as exit, gold growth curve / upward arrow rising through it where it fits.
  • Default client: Early-fifties man, short salt-and-pepper hair, warm medium-brown skin, deep-navy blazer over white open-collar shirt, charcoal trousers (GABR 18).
  • Default trainer: Blasian man, late thirties, short dark hair styled upward, athletic, charcoal blazer over black turtleneck (GABR 19).
  • Banned: Circuit boards, neon, robots, 3D, glossy digital art, photorealism, pure-white backgrounds, second saturated color.

Pipeline Setup (one-time, before renders)

  1. Customize illustrations/SPEC.md — replace all template placeholders with the Built for Exit brand spec above.
  2. Update illustrations/scripts/render-page.sh PREFIX/SUFFIX — set PREFIX and SUFFIX to match the brand preamble from ../brand/static/brand/generation-layer/preamble.md.
  3. Populate illustrations/refs/:
    • gabr-18-default-client.pngillustrations/refs/character-sheet.png
    • gabr-15-company-cutaway.pngillustrations/refs/style-swatch.png

GABR source path: ../brand/static/brand/generation-layer/golden-atomic-brand-references/


Article-to-Scene Mapping

The render script auto-passes refs/character-sheet.png on every call. "Extra GABRs" column lists additional --input-image references to pass. All GABR paths are relative to the brand OS directory.

#FileSceneExtra GABRs
1docs/foundations/index.mdOwner studying a clean blueprint on an oak desk, gold growth curve sketched in the margin, city through the window behind him18, 10
2docs/foundations/what-is-ai-transformation.mdOwner replacing a towering in-box of loose papers with a single organized binder, business gears running cleanly in the background18
3docs/foundations/glossary.mdOwner at a reading desk with an open reference book, crisp navy-tabbed sections, gold accent on the spine16, 18
4docs/concepts/index.mdA row of framed definition cards pinned to a cream wall, each with a single clear term, gold accent on the center card
5docs/concepts/agent-opportunity-analysis.mdOwner and trainer at a whiteboard divided into three columns — automate / keep / AI-system — working through a function list18, 19, 4
6docs/concepts/data-is-not-information.mdTwo panels: left a warehouse of overflowing filing cabinets, right a single clean report with a gold insight arrow pointing to one key number14
7docs/concepts/documentation-equals-transferability.mdTrainer handing a bound manual to the owner across a table, gold arrow showing it passing cleanly from one to the other18, 19
8docs/concepts/own-the-substrate.mdOwner standing before a server-rack diagram with a gold padlock on the central node, hands on the controls18
9docs/concepts/owner-dependence.mdA business floor plan where every department's arrow routes back to a single figure at the center — the owner18
10docs/concepts/sops-as-an-asset.mdA company shelf holding bound SOP binders like books, each labeled with a department name13
11docs/concepts/the-agentic-business-blueprint.mdOwner and trainer over a large unrolled blueprint of a company, every function labeled, gold growth curve threaded through the center18, 19, 10, 11
12docs/concepts/the-ai-valuation-premium.mdTwo company valuations on a chalkboard side by side, the AI-embedded company's number underlined in gold and visibly higher3, 7
13docs/concepts/the-organizational-truth-repo.mdA tall open cabinet with neatly organized department folders, a single gold source-of-truth tag on the central binder13
14docs/concepts/the-transformation-flood.mdOwner at his desk beneath a wave of identical vendor pitch envelopes piled high, one calm stack off to the side with a gold checkmark18
15docs/perspectives/index.mdOwner in an armchair reading a clean single-page editorial, gold accent on one underlined sentence16, 18
16docs/perspectives/ai-now-decides-your-multiple.mdM&A evaluator at a desk with two company folders open, marking the AI-embedded one with a gold approval stamp6, 7
17docs/perspectives/ai-psychosis-in-the-c-suite.mdExecutive in a glass-walled meeting room surrounded by advisors pointing at a dashboard, actual work floor visible and ignored through the window behind them14
18docs/perspectives/build-to-run-without-you.mdA well-organized factory floor running smoothly, owner visible in the background through glass — clearly not needed on the floor15, 18
19docs/perspectives/clarity-before-transformation.mdOwner at a desk with two documents: one marked with red notes labeled Current State, one blank labeled Transformation Plan — studying the first before touching the second14, 18
20docs/perspectives/documenting-sops-in-the-age-of-ai.mdOwner dictating to a scribe writing a clean procedure into a bound manual, trainer at his side, gold detail on the pen18, 19, 12
21docs/perspectives/dont-break-what-works.mdTwo machines side by side: one running with a gold crown on top, one in disarray — owner's hand pointing to preserve the first18
22docs/perspectives/how-to-choose-a-transformation-partner.mdOwner at a conference table reviewing three proposals, trainer at his shoulder, gold checkmark on one18, 19, 4
23docs/perspectives/not-every-company-needs-ai.mdOwner at a fork in a road map, one path marked with a gold arrow, one bypassing it — studying the map calmly18
24docs/perspectives/theres-no-templated-transformation.mdA stack of identical crossed-out generic blueprints with a single custom handwritten plan spread open on top18, 10

Render Execution

For each article, run from the wiki repo root:

./illustrations/scripts/render-page.sh "<filename>.png" "<scene description>"

The script:

  1. Pre-flight-checks the scene for banned vocabulary
  2. Assembles prompt: brand preamble + REFERENCE IMAGES block + scene
  3. Passes refs/character-sheet.png plus any extra GABRs as --input-image flags
  4. Writes source PNG to illustrations/<filename>.png
  5. Converts to WebP at static/img/illustrations/<filename>.webp

For articles with extra GABRs, render-page.sh will be extended to accept additional image paths as positional arguments after <scene>. Each extra path becomes an additional --input-image flag passed to the underlying chatgpt-images script (which already supports multiple --input-image flags). The character sheet from refs/ is always passed first; extra GABRs are appended in order.

Example call with extra GABRs:

./illustrations/scripts/render-page.sh "agent-opportunity-analysis.png" "<scene>" \
"../brand/.../gabr-19-default-trainer.png" \
"../brand/.../gabr-04-exit-ready-workshop.png"

Embed Format

Add the image after the italic subtitle and before the --- horizontal rule that opens the body — matching the existing why-ai-changed-the-exit-math.md pattern:

---
title: "Article Title"
...
---

# Article Title

*Italic subtitle.*

![<literal scene description>.](/img/illustrations/<filename>.webp)

---

## First section...

The alt text is the exact scene description — it serves as the prompt archive for future regeneration.


Output Filenames

#Filename
1foundations-index.png
2what-is-ai-transformation.png
3glossary.png
4concepts-index.png
5agent-opportunity-analysis.png
6data-is-not-information.png
7documentation-equals-transferability.png
8own-the-substrate.png
9owner-dependence.png
10sops-as-an-asset.png
11the-agentic-business-blueprint.png
12the-ai-valuation-premium.png
13the-organizational-truth-repo.png
14the-transformation-flood.png
15perspectives-index.png
16ai-now-decides-your-multiple.png
17ai-psychosis-in-the-c-suite.png
18build-to-run-without-you.png
19clarity-before-transformation.png
20documenting-sops-in-the-age-of-ai.png
21dont-break-what-works.png
22how-to-choose-a-transformation-partner.png
23not-every-company-needs-ai.png
24theres-no-templated-transformation.png

Commit Strategy

Single commit after all 24 renders and embeds are complete:

  • illustrations/SPEC.md (customized)
  • illustrations/scripts/render-page.sh (updated PREFIX/SUFFIX)
  • illustrations/refs/character-sheet.png
  • illustrations/refs/style-swatch.png
  • illustrations/*.png (24 source PNGs)
  • static/img/illustrations/*.webp (24 deploy WebPs)
  • All 24 article MDX files with embedded image tags

Commit message: feat: add hero illustrations to all 24 wiki articles